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3 Mins to read

10 Mar 2020

People feel vulnerable now. Many have to live their lives in the digital cloud, often not by choice. Just like a human, a brand has to learn how to be…

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19 Feb 2020

Have you thought about how colours affect you? Do you tend to feel uplifted when you see the colour yellow?  It is what it is because colours reflect light and…

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26 Jan 2020

“Read our earlier post on manifesting brand empathy.” It’s not very often you have a stranger offering you a genuine smile. But, if you do, the chance of you returning…

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10 Aug 2019

Public relations has come a long way from being just a sales strategy to an art form. And today, it also has become more and more popular as an inbound…